4th WIITF, 2014 –
A Platform heralding new business ideas

The 4th Western India Information Technology Fair (WIITF), 2014 has set a new benchmark by successfully concluding an event dedicated to VARs recently. The event that managed to rope in some of the known and revered names in the ICT industry reiteratedits commitment towards the VAR community in the country by conceptualizing a theme that best describes the current business model the VARs stick to - 'VARS ADDING VALUE TO THE IT PROCUREMENT PROCESS'. The invitees to the event included various IT honchos, industry leaders, VARs and senior officials from the Government.

Shri Rajesh Aggarwal, IAS, Principal Secretary-IT, Govt. of Maharashtra graced the occasion as the Honourable Chief Guest for the evening. The Lamp lighting ceremony took place in the presence of the Chief Guest besides other esteemed guests -Mr. Bimal Raj, CEO - Smartlink Network Systems; Mr. Mohammed Sadiq Pasha- SMB LEAD-WEST- Microsoft Corporation; Dr. Harold D'Costa, CEO-Intelligent Quotient Security System; Mr. Sanjay Mehta, M.D.- MAIA Intelligence; Mr. Nityanand Shetty - Chairman, ISODA; Mr. Pramoud Rao, M.D.- Zicom Electronics Security; Mr. Chetan Shah, Chairman – ASIRT; Mr. Deepak Kumar Sahu, Chief Editor, VARINDIA; Mr. Chander Purswami, M.D.- Connect Star Networks; Shri. Anwar Shirpurwala, Executive Director, MAIT and Ms. S Mohini Ratna, Editor - VARINDIA.

The discussion was moderated by Mr. Deepak Sahu, Chief Editor-VARINDIA. The Panelists who participated in the discussion were (L to R): Mr. Chander Purswami, M.D.- Connect Star Networks; Mr. Rajesh Goenka, Vice-president- Rashi Peripherals; Mr. Sanjay Mehta, M.D.- MAIA Intelligence; Mr. Champak raj Gurjar, President- TAIT; Mr. Chetan Shah, Chairman-ASIRT; Mr. Nityanand Shetty - Chairman , ISODA; Mr. Pravin Rege,Vice President-ICMAP India and Mr. Sanjay Sehgal, VP- D-link India Ltd.

The Panel discussion session was very much interactive that deliberated on the issue of rising clout of e-commerce marketplace and how its growth has impacted the business of brick and mortar stores. The foreign money that has flowed into Indian e-commerce also demonstrates the growing might of online sellers. It is a fact that e-commerce is eating into the retail pie of traditional retailers. It is the right time for traditional businesses to transform with the help of technology. E-commerce is the answer to beating big brands including multinationals. Successful businesses not only respond to their current customer or organizational needs, but often anticipate future trends and develop an idea, product or service that allows us to meet this future demand rapidly and effectively.